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THE LIFECYCLE MARKETING AGENCY

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THE LIFECYCLE MARKETING AGENCY

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THE LIFECYCLE MARKETING AGENCY

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July 18, 2023

4 Steps to Creating Effective ISV Partner Marketing:

In the ever-evolving business landscape, companies are increasingly turning to partner marketing strategies to achieve their goals efficiently. However, implementing effective partner marketing campaigns can be challenging and prone to mistakes. How should your strategy look so that each party benefits from the partnership? In this article, we’ll explore 4 steps to consider when trying […]

July 26, 2023

7 Marketing Collaboration Mistakes – And How to Avoid Them

Published first on Globe’s website Last February, Nike and Tiffany & Co. announced the launch of limited-edition shoes. The market was excited about the partnership between the two superbrands, expecting a creative, unusual, and inspiring product similar to Nike’s previous collaborations with Louis Vuitton and Swarovski. However, consumers were disappointed to learn that the joint […]

August 3, 2023

Swimming in Talent with an ‘Always on’ Talent Pool

Xtra-Mile & Amdocs Collaborate for an ‘Always on’ Pool of TalentsNurturing a Strong Talent Pool Strategy for Success In today’s competitive job market, efficient talent acquisition is crucial for any organization’s success. While it’s true that there are many fish in the sea, most of them aren’t the right ones for your company. With the […]

September 26, 2023

Our Prescription for Marketing Success in The Pharma Industry

Could you imagine that less than a decade ago, the pharmaceutical industry relied solely on face-to-face marketing? If you weren’t present at a conference or directly engaging with healthcare professionals, your marketing efforts simply didn’t exist. Now, leap ahead to 2023 –times have significantly changed. Digital marketing has become the cornerstone of modern pharmaceutical marketing […]