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War affected 391X241 - How should war-affected Israeli companies face the world?
How should war-affected Israeli companies face the world?
As Featured in Globes- Israel Business News. “In testing times, and with world opinion divided, Israeli companies operating internationally need to project strength”, says marketing expert Sharon Israel. Ever since the cruel, bloody, and deadly day of Saturday, October 7th, our routine has shattered in every possible way. Our country is engulfed in deep sorrow […]
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391X241 1 - 6 Social Media Trends to Look Out for in 2024
6 Social Media Trends to Look Out for in 2024
2023 was a seismic year for social media, marked by monumental changes that left an irreversible mark on the digital landscape. From the rise of Gen AI to the explosive growth of short-form video platforms and Twitter’s rebranding to ‘X,’ the social media sphere experienced shifts that set the stage for what promises to be […]
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WhatsApp Image 2024 01 29 at 15.30.13 - The Marketing Outlook For 2024
The Marketing Outlook For 2024
As Featured in Globes- Israel Business News. “Live marketing, personalized campaigns, and AI-Driven brand narratives will be the trends in the coming year” , Sharon Israel predicts. 2024 is expected to bring a range of opportunities and new challenges to the marketing world. From the rise of Generative AI to the growth of real-time, unfiltered […]
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DS391X241 - Decoding Dark Social: Unraveling the Challenges and Smarter SEO Strategies for B2B Brands
Decoding Dark Social: Unraveling the Challenges and Smarter SEO Strategies for B2B Brands
Decoding Dark Social: Unraveling the Challenges and Smarter SEO Strategies for B2B Brands Welcome to the intriguing world of Dark Social, a mysterious place where B2B brands often find themselves navigating through a fog of hidden content sharing. Dark Social refers to the under-the-radar sharing that happens via private messages, emails, and other elusive channels, […]
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