Resources

Add to your reading list: Global B2B Marketing

Qualify Sales Leads in a time of “No handshakes”

How can companies, especially marketing teams, take a hands-on approach for ‘no handshake’ sales qualification?

7 things for Successful Multi-territories B2B campaign

We’ve compiled 7 tips to keep front of mind when running digital B2B marketing or lead generation campaigns outside your domestic market.

Lead Generation And Account Based Marketing

Account-Based Marketing (ABM) is a hyper-personalized and pin-pointed marketing strategy that focuses on targeting specific high-value “accounts” (or companies) and treating each account like a micro-market that receives a tailored contact and engagement strategy

All about GDPR

GDPR is more than just a regulation – it’s an entire system that requires organizations to prepare both internally and externally. Companies must not only take measures to protect the personal data of clients, prospects, etc., but also ensure that the product and services they supply enable their customers to comply with GDPR too.

B2B marketing agency

In looking for external marketing agencies to accomplish their marketing and sales strategy, businesses are looking for the optimum mix. Services, a clearly defined work process, accurate measurements, strong project-management skills and, last but not least, proven experience are essential ingredients.

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