Resources

Turning leads into clients – the challenge every marketing professional tries to overcome. Even though that’s a challenging hurdle to jump over, one industry knows how to do it quite easily – eCommerce. How can B2B marketers learn from this industry, jump over this hurdle, and implement effective marketing strategies? Download our short webinar recording […]

Reddit is one of the most powerful social media platforms. Even before the meme stock phenomenon. 430M users, 130K active communities, and many niche target audiences make it the perfect platform for B2B marketers. How can you get to know this platform and overcome the challenges it sets? That’s simple, just register here and download […]

One of the most effective ways to build a strong & authentic employer brand is using employee communities. But, creating one isn’t that easy. How can you create & leverage communities in your organization to turn it into an employer of choice? Download our 30-minute webinar recording and find out >> Share on facebook Share […]

50% of Decision-Makers spend one hour or more per week reading Thought Leadership content on LinkedIn 59% of Decision-Makers agree that an organization’s Thought Leadership content is more trustworthy than its marketing materials and its product sheets There’s a 100% chance you’ll regret not watching this short webinar recording 😉 Thought Leadership on LinkedIn can […]

If you got this far, you’re probably aware of the opportunities the APAC market holds. But, this market also sets bureaucratic, technological, and cultural challenges. So, how can you survive and even thrive in APAC’s social media jungle? Register here and watch our 30-minute webinar recording to find out  Share on facebook Share on linkedin Share on whatsapp Share on email

How can companies, especially marketing teams, take a hands-on approach for ‘no handshake’ sales qualification?

We’ve compiled 7 tips to keep front of mind when running digital B2B marketing or lead generation campaigns outside your domestic market.

Account-Based Marketing (ABM) is a hyper-personalized and pin-pointed marketing strategy that focuses on targeting specific high-value “accounts” (or companies) and treating each account like a micro-market that receives a tailored contact and engagement strategy

In looking for external marketing agencies to accomplish their marketing and sales strategy, businesses are looking for the optimum mix. Services, a clearly defined work process, accurate measurements, strong project-management skills and, last but not least, proven experience are essential ingredients.