Did you think Amazon, Ebay or even Google are carefree when it comes to recruiting? Well, they are not! The reality is that the giant global companies face as many difficulties in recruiting talent as startups or SMBs, and sometimes even more.
Employer branding varies from company to company and is adapted to the specific needs of each. The basic methodology, however, is very similar, and includes concepts like target audience analysis, strong messaging and the ability to process critical data for the success of the process.
The hottest recruitment marketing buzzword, the HR unique selling point, the recruitment department’s secret weapon. Whatever we choose to call it – EVP is the backbone in the employer branding process.
You’re currently reviewing your marketing strategy. You don’t have marketing people in house and hesitate whether to engage multiple expert marketing agencies that will each give you an optimum end product, or a single agency that will give you 360-degree service. Here are some tips that may help you decide.
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Choosing the right B2B inbound marketing agency to promote your product or service is no easy task.
Download The ABC of Choosing an Inbound B2B Marketing Agency and read about some of the basic ingredients of the perfect match between a company and its marketing agency.