B2B Digital Marketing

Welcome to the intriguing world of Dark Social, a mysterious place where B2B brands often find themselves navigating through a fog of hidden content sharing. Dark Social refers to the under-the-radar sharing that happens via private messages, emails, and other elusive channels, hiding the true origins of content circulation. This veil of secrecy not only […]

As Featured in Globes- Israel Business News. “In testing times, and with world opinion divided, Israeli companies operating internationally need to project strength”, says marketing expert Sharon Israel. Ever since the cruel, bloody, and deadly day of Saturday, October 7th, our routine has shattered in every possible way. Our country is engulfed in deep sorrow […]

When it comes to CISOs, not all digital content is equal  4 tips for Engaging CISOs from ISMG and the Cyntia Institute   Cybersecurity is an ever-evolving field, and staying ahead of the curve is critical for today’s CISOs. In such a fast-paced industry, digital content is an excellent way for marketers to engage with […]

“It’s our best analytics version ever!” Chances are you won’t hear Google CEO Sundar Pichai leap on stage and blare that out. However, you will hear Google recommendations far and wide that, if you’re a Google Analytics user, you should make the switch to Google Analytics 4, if you haven’t already. So, why now? Why […]

Embrace The Dual Power of Hybrid Marketing Recently, we have seen how the Corona outburst, Gen Z entering the workforce, and the “Great Resignation” have contributed to new marketing trends while digital marketing is rapidly replacing traditional marketing. Gartner reports that 28% of marketers have already cut their traditional marketing budget in favor of digital […]

Why Should Your B2B Use Omnichannel Marketing? It’s omnichannel time! B2B buyers today make decisions using 6-10 (or even more) different channels, which made omnichannel marketing increasingly popular among all marketers, including B2B ones. McKinsey and Co.’s research points out that omnichannel marketing is 83% more effective than all other methods of reaching and interacting […]

Reach new heights with Instagram Contrary to what most people believe, Instagram is a treasure trove of opportunities for B2B companies. Among the major social sites, Instagram fosters the most interactions per individual follower, according to Track Maven’s research. The platform facilitates the sharing of photos and videos over a social network and reaches over […]

Imagine how honored we were at Xtra-mile to learn we have received no less than 4(!!!!) badges including the ‘top advertising marketing agencies’ award for 2021 from Clutch. Being recognized as among the best on Clutch in the marketing industry has boasted our teams at Xtra-mile as well as our clients. Clutch, the leading ratings […]

Are you failing your business by using a one-size-fits-all marketing strategy all over the world?

Are you failing your business by using a one-size-fits-all marketing strategy all over the world?