B2B Digital Marketing

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What CISO Want B3 830X380 - 4 Tips For Marketing with CISOs

4 Tips For Marketing with CISOs

When it comes to CISOs, not all digital content is equal  4 tips for Engaging CISOs from ISMG and the Cyntia Institute   Cybersecurity is an ever-evolving field, and staying ahead of the curve is critical for today’s CISOs. In such a fast-paced industry, digital content is an excellent way for marketers to engage with […]
ga4 A2 830X380 1 - 5 Things You Need to Know Before Switching to Google Analytics 4

5 Things You Need to Know Before Switching to Google Analytics 4

“It’s our best analytics version ever!” Chances are you won’t hear Google CEO Sundar Pichai leap on stage and blare that out. However, you will hear Google recommendations far and wide that, if you’re a Google Analytics user, you should make the switch to Google Analytics 4, if you haven’t already. So, why now? Why […]
hybrid A2 830X380 copy 3 - Don’t Give Up on Traditional Marketing

Don’t Give Up on Traditional Marketing

Embrace The Dual Power of Hybrid Marketing Recently, we have seen how the Corona outburst, Gen Z entering the workforce, and the “Great Resignation” have contributed to new marketing trends while digital marketing is rapidly replacing traditional marketing. Gartner reports that 28% of marketers have already cut their traditional marketing budget in favor of digital […]
- Omnichannel Marketing

Omnichannel Marketing

Why Should Your B2B Use Omnichannel Marketing? It’s omnichannel time! B2B buyers today make decisions using 6-10 (or even more) different channels, which made omnichannel marketing increasingly popular among all marketers, including B2B ones. McKinsey and Co.’s research points out that omnichannel marketing is 83% more effective than all other methods of reaching and interacting […]
Instagram - Instagram 101

Instagram 101

Reach new heights with Instagram Contrary to what most people believe, Instagram is a treasure trove of opportunities for B2B companies. Among the major social sites, Instagram fosters the most interactions per individual follower, according to Track Maven’s research. The platform facilitates the sharing of photos and videos over a social network and reaches over […]
Clutch 2.0 380X380 - Xtra Mile was awarded 4 Clutch badges for 2021

Xtra Mile was awarded 4 Clutch badges for 2021

Imagine how honored we were at Xtra-mile to learn we have received no less than 4(!!!!) badges including the ‘top advertising marketing agencies’ award for 2021 from Clutch. Being recognized as among the best on Clutch in the marketing industry has boasted our teams at Xtra-mile as well as our clients. Clutch, the leading ratings […]
- Weibo 101

Weibo 101

Are you failing your business by using a one-size-fits-all marketing strategy all over the world?
385x250 10 - How To Translate Western Marketing for an Eastern Audience

How To Translate Western Marketing for an Eastern Audience

Are you failing your business by using a one-size-fits-all marketing strategy all over the world?
385X250 9 - WeChat 101 - What should B2B marketers know about the Chinese super platform

WeChat 101 – What should B2B marketers know about the Chinese super platform

What should B2B marketers know about the Chinese super-platform?
APAC

5 Must-Try 2021 Video Marketing Insights

5 Must-Try 2021 Video Marketing Insights
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