Employer Branding

In the modern business world, complying with Environmental, Social, and Governance (ESG) regulations is just the beginning. While meeting these standards is critical, it’s not enough in order to stay competitive. The real opportunity lies in transforming ESG efforts and successes into strategic assets that can elevate your brand, attract top talent, and enhance investor […]

In 1984, the song Pride (In the Name of Love) emerged into the world, courtesy of Irish rock band U2. No, you haven’t reached a new music blog, and we at Xtra Mile haven’t replaced our main occupation. But Pride is the topic of this blog, because pride motivates us, for good or bad. It […]

TikTok to BE all you can EB While many companies have learned to use social media platforms such as LinkedIn and Facebook to search for potential employees and prospects, today, a large part of the population doesn’t use those platforms. Many of these people are on Instagram, Snapchat, and especially TikTok. Today, 44.1% of TikTok […]

Instagram – A new generation of Employer Branding 79% of job applicants search for jobs on social media. While platforms like LinkedIn and Facebook have become obvious methods for companies to promote their employer brand, with 76% of organizations already using them, Instagram is often wrongfully overlooked. Especially since 90% of Instagram users follow and […]

Reach new heights with Instagram Contrary to what most people believe, Instagram is a treasure trove of opportunities for B2B companies. Among the major social sites, Instagram fosters the most interactions per individual follower, according to Track Maven’s research. The platform facilitates the sharing of photos and videos over a social network and reaches over […]

Watch our short webinar (only 30 minutes, because we know your time is valuable) to learn more about organizational communities. Using a CyberArk use case, the webinar illustrates how an ambassador community represents the organization in a powerful, effective, and authentic manner. Join the club It was Darwin who recognized that humans travel in groups […]

Employer Branding in the Post-Pandemic World of Work The Law of the Jungle With the advent of the digital revolution and the Information Age, workplaces and Employer Branding have already begun undergoing dramatic changes, and the post-COVID era is forecasting further adjustments to content, technology, and employee advocacy. The Corona in 2020 emphasized the need […]

In the postpandemic world where the ‘new’ normal is no longer new, a whole new set of challenges have emerged in the work environment. According to Microsoft’s Work Trend Index, 41% of the workforce are considering quitting, remote job postings on LinkedIn increased over 5X since the pandemic, and hybrid/flexible work is here to stay. […]

World Employer Branding Day Conference 2020

In this ever-changing environment, companies are expected to be transparent, ethical and responsible towards their stakeholders