social media

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391X241 copy - How to keep content genuine in the age of AI

How to keep content genuine in the age of AI

With Chapt GPT becoming more and more common as a tool for content writers, we need to make sure that it is only a tool and not doing all of the work for us. The thing is, that GPT has an eerily consistent tone and style to its response from word choice, grammar, vocabulary, and […]
DS391X241 - Decoding Dark Social: Unraveling the Challenges and Smarter SEO Strategies for B2B Brands

Decoding Dark Social: Unraveling the Challenges and Smarter SEO Strategies for B2B Brands

Welcome to the intriguing world of Dark Social, a mysterious place where B2B brands often find themselves navigating through a fog of hidden content sharing. Dark Social refers to the under-the-radar sharing that happens via private messages, emails, and other elusive channels, hiding the true origins of content circulation. This veil of secrecy not only […]
391X241 1 - 6 Social Media Trends to Look Out for in 2024

6 Social Media Trends to Look Out for in 2024

2023 was a seismic year for social media, marked by monumental changes that left an irreversible mark on the digital landscape. From the rise of Gen AI to the explosive growth of short-form video platforms and Twitter’s rebranding to ‘X,’ the social media sphere experienced shifts that set the stage for what promises to be […]
391X241 - A Social Media Manager's Guide for Navigating the Digital War

A Social Media Manager’s Guide for Navigating the Digital War

Platforms including TikTok, LinkedIn, Facebook, and Telegram have been overwhelmed with a surge of violent and distressing content. Compounding this issue, the rampant spread of fake news has intensified, exploiting the already chaotic digital landscape.  So, how can we navigate through the fog of digital warfare in these tumultuous times? Our Content and Social Media […]
tik tokm 1010 391X241 B - TikTok 101

TikTok 101

With over a billion users worldwide, TikTok keeps taking the world by storm. Using music, filters, and other effects, to generate creative short videos, it has far surpassed the child’s play or teenage pop culture often alluded to this platform. From recipes and travel blogs through fan facts and activism, all the way up to […]
Clutch 2.0 380X380 - Xtra Mile was awarded 4 Clutch badges for 2021

Xtra Mile was awarded 4 Clutch badges for 2021

Imagine how honored we were at Xtra-mile to learn we have received no less than 4(!!!!) badges including the ‘top advertising marketing agencies’ award for 2021 from Clutch. Being recognized as among the best on Clutch in the marketing industry has boasted our teams at Xtra-mile as well as our clients. Clutch, the leading ratings […]
- Weibo 101

Weibo 101

Are you failing your business by using a one-size-fits-all marketing strategy all over the world?
385x250 10 - How To Translate Western Marketing for an Eastern Audience

How To Translate Western Marketing for an Eastern Audience

Are you failing your business by using a one-size-fits-all marketing strategy all over the world?
385X250 9 - WeChat 101 - What should B2B marketers know about the Chinese super platform

WeChat 101 – What should B2B marketers know about the Chinese super platform

What should B2B marketers know about the Chinese super-platform?
APAC

5 Must-Try 2021 Video Marketing Insights

5 Must-Try 2021 Video Marketing Insights
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