Email Marketing

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Avoid small email mistakes that can have expensive consequences

Avoid small email mistakes that can have expensive consequences

E-mail marketing mistakes seem minor but can significantly impact business performance. Below is a list of the most frequently encountered e-mail marketing mistakes. Most of them are relatively easy to avoid, and the benefits you will gain by taking the necessary steps to do so will be far more valuable than the cost of avoidance.
Writing Newsletters That Get Opened

Writing Newsletters That Get Opened

While extremely popular and a must in any marketing strategy, writing newsletters that get opened and read is extremely challenging. You have to come up with fresh ideas all the time and make sure that the topics speak your audience‚Äôs language. You have to pay attention to the call to action and click rates and […]
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